The government of West Bengal took a big decision, now it is mandatory for every cinema hall owner to do this work

News Topical, Digital Desk : You can guess how much the audience's inclination towards regional films is increasing from the success of films like Kantara, Mahavatar Narasimha, Pushpa and others. There are many such films which are first released in regional languages and then when the craze of the movie increases, the makers release it in Hindi for the pan India audience. 

After South Cinema, now the West Bengal government has taken a big step to promote Bengali films, which can prove to be very helpful for their cinema. 

Theatre owners of West Bengal will have to do this work 

According to a report by NDTV, the West Bengal government on Wednesday made it mandatory for all cinema halls in the state to screen regional films during prime time. Prime time is from 3 pm to 9 pm, when the maximum audience comes to the theatre. The government has asked for this order to be implemented with immediate effect. 

According to a letter from the West Bengal government, it is mandatory to screen Bengali films throughout the year in prime time show screenings on every screen of every cinema hall and in all the multiplexes in the state for 365 days. The government has ordered to screen one Bengali film in theatres for all 365 days of the year. 

Exposure of Bengali films will increase

The note clearly states that multiplexes and single theatres must reserve a prime time slot for Bengali films every day. The official further added in the statement, "This decision has been taken by the state government for a long time to promote regional cinema. They want to ensure that Bengali cinema gets the exposure it needs as well as commercial opportunities in its own state". 

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