Stock Fall: Share price falls from ₹100 to ₹35, why is it falling, what should investors do?

News Topical, Digital Desk : Shares of Ola Electric Mobility Ltd. continue to fall sharply. The company's stock hit an all-time low on Thursday and further fell to Rs 34.80 on Friday morning - less than half its IPO price of Rs 76. At 12 noon on Friday, the stock was trading at Rs 35.80, down 2.16%. The stock has fallen by more than 60% in 2025. The company's stock has fallen 58.71% so far in 2025 and is down 64.63% from its 52-week high. This fall is being seen when the Nifty Auto index has shown a spectacular rally throughout the year. While the shares of other auto companies are on the rise, Ola Electric is the only company which is facing heavy pressure.

Exchange data shows that small investors have invested heavily, stake is increasing every quarter. The stake was 9.84 percent in September 2024, which increased to above 25 percent in September 2025. At the same time, promoters have also pledged shares. The total stake is 36.78 percent. Out of this stake, 8.25 percent is pledged. 

(1) Why is the share falling so much - Reports claim that Ola Electric's share has fallen below half of its IPO price (₹76) and is now trading around ₹35-36. Among the major reasons for the fall. Retail sales are decreasing. Ola was previously number one in the EV scooter market, but now TVS, Bajaj, and Ather have taken away market share. This means Ola's growth has stalled, while competitors are accelerating. 

Increased complaints about service and spare parts - inability to find service slots in the app - shortages of spare parts - growing customer anger - all of this is affecting both the brand image and future sales. 

Investor confidence is eroding. When a company's sales decline and complaints increase, large investors begin to exit the stock. This causes the price to fall further. 

What is the current technical situation of the stock? RSI: 41 → Not very strong, but not oversold either. Volume: 15.7x higher → This means a large number of people are selling. YTD decline: 58.7% Decline from 52-week high: 64% All of this indicates that the stock is currently in a sentiment-driven downfall. This means that emotions are having a greater impact on the price. 

What analysts are saying: 3 out of 8 – Buy 1 – Hold 4 – Sell This means analysts are divided. No one is saying anything particularly bad, but not very good either. The average 12-month target is 29% upside. This means some experts believe a recovery is possible from here, but it's not guaranteed. 

What could happen next? Scenario 1: The company improves service and sales → The stock could stall, then rise again. improves its biggest problem— service delivery and spare parts and demand for EVs increases during the festive season or summer, the stock has a chance of rising. This would be a mid- to long-term recovery (3–9 months). Scenario 2: Sales continue to deteriorate → The stock could fall further if—market share falls further; new complaints increase; competitors overtake it further —the stock could even fall to ₹30 or below. This is the risk factor—investors need to understand. 

Read More: "If you raise prices, people won't eat," the Finance Minister's major statement on GST and cess on pan masala and cigarettes clears up confusion.