The musical campaign for legendary filmmaker Sooraj Barjatya’s upcoming family drama, Yeh Prem Mol Liya, hit a fever pitch on Tuesday, September 29, 2026, with the official launch of its grand festive anthem, "Jai Ambe Bol." Arriving just ahead of Sharadiya Navratri celebrations commencing on October 11, the devotional Garba dance number injects high-octane celebratory energy into the film's soundtrack. Produced under the historic banner of Rajshri Productions in collaboration with Mahavir Jain Films, the vibrant track features lead stars Ayushmann Khurrana and Sharvari Wagh lighting up a colorful traditional arena, capturing the joyous spirit, rhythmic footwork, and spiritual reverence central to the festive season.

Musical Maestros Team Up: Shreya Ghoshal's Vocals and Mayur Puri's Festive Lyrics

Composed by hitmaker Himesh Reshammiya, "Jai Ambe Bol" blends signature high-tempo folk percussions with modern arrangements, featuring a powerful vocal collaboration between Reshammiya and melody queen Shreya Ghoshal. Penned by celebrated lyricist Mayur Puri, the track follows the successful reception of the film's heartfelt title track, which initially introduced moviegoers to the narrative's core values of romance, kinship, and joint-family bonds. The new dance number pivots decisively into cultural celebration, providing Dandiya enthusiasts with an energetic devotional tune crafted specifically for the upcoming nine-day festival across India and global diaspora hubs.

Global Theatrical Arrival: Sooraj Barjatya's Family Drama Locks November 27 Release

Helmed by director Sooraj Barjatya—the master storyteller behind timeless cultural milestones such as Hum Aapke Hain Koun..!, Hum Saath-Saath Hain, and Prem Ratan Dhan Payo—Yeh Prem Mol Liya marks the director’s return to big-screen family dynamics with a fresh generational cast pairing Ayushmann Khurrana alongside Sharvari Wagh. Blending classic emotional storytelling with contemporary sensibilities, the multi-starrer is officially scheduled for a worldwide theatrical release on November 27, 2026. Trade analysts expect the early promotional momentum generated by the Navratri single to position the production as a major post-Diwali box-office contender for family audiences worldwide.